I really hope you’ve been enjoying the lovely warm weather we’ve all been having. I don’t know about you, but I’ve got everything crossed that the weather is signalling the start of spring.
I hope that the first quarter of the year has been a good one. Here at PPH, we want to finish this quarter by kick starting our Reviews on Google.
There are a number of very good reasons to make this a priority. Firstly, Google will prefer business listings with Google Reviews, particularly 5-star reviews. Secondly, Google Reviews show at a glance how fantastic your business is.
You can see why it’s so important to set up, but it does take a few steps for people to click through to leave you a review, which could put people off. However, you can take some simple steps to make it easier for your clients by following the stages in our latest blog ‘Why use Google Reviews for your therapy business’.
Once you’ve read this blog and set up reviews for your practice, please leave us a review on Google here.
Join us at COPA 2019
COPA 2019 is on 8 & 9 May at ExCeL, London and there’s a dedicated seminar stream on The Business of Physical Therapy. This is aimed at helping therapists to understand the latest trends, policy, innovations and approaches to a number of elements. They are:
- Delivery of quality care
- Strategies for improved efficiencies
- Opportunities for diversification
- Practical advice on how to cost effectively grow a practice
Private Practice Hub are delighted to be opening the sessions with an ‘Ask the Expert’ seminar chaired by Sue Richardson, our Content Manager along with a panel including Geoff Simons, Founder, Private Practice Hub, Chris Lambert-Gorwyn, Business Growth Experts for Health, Passion to Profit for Practitioners and Chris Munro, Director from Clinic Answer.
It’s completely free to attend, so register now for your free pass here!
Looking for CPD?
If you’re looking for some CPD in 2019, don’t forget to check out the Events section of the PPH website. You’ll find all sorts of relevant courses, webinars and online sessions to help you in your therapy practice.
One really interesting session is being run by Professor Paul Gilbert OBE, founder of Compassion Focused Therapy. It’s a workshop called ‘A compassionate approach to the forms and functions of self-criticism’ in London on 1st May. This session will be invaluable if you work with clients who have low self-esteem, chronic self-hatred or a pervasively negative self-image.
All of the techniques you’ll learn can be incorporated into your existing therapeutic practice, giving you more tools to address these painful problems and you’ll be hearing about the therapy directly from the treatment-developer. The workshop will give you 6 hours CPD.
We’ve managed to secure an Early Bird Rate, available until 1 April so book here now!
Ready to automate your practice management and say goodbye to paperwork?
If the answer is YES, then why not take a FREE 30 day trial of WriteUpp’s ISO27001 certified cloud-based practice management software? You can be up and running in 30 seconds by just clicking here. It's used by thousands of therapists in over 20 countries and is famed for its ease of use and the fabulous support that the WriteUpp team provide.
Whether you want to reduce no shows by sending out text reminders, comply with GDPR or fast track your payments with Stripe integration, WriteUpp will help to streamline your practice. Read WriteUpp’s reviews, left by therapists just like you, on Facebook.
iCAAD is Europe’s leading gathering of professionals in the fields of Behavioural, Mental and Emotional Health
We’d like to bring your awareness to iCAAD London - 3 days of networking, communicating and learning that takes place on May 6th-8th at the Royal Garden Hotel in Kensington. Every year there are over 60 fully CPD accredited presentations, this year’s keynote being delivered by none other than Dr Claudia Black. The topics, modalities and therapies covered at iCAAD London are incredibly diverse including addiction, experiential, youth/family, sexual behaviour, mind/body/spirit, psychosocial, trauma and well-being.
iCAAD’s goal is to create a platform for dialogue and communication so it’s an extremely friendly and informal environment - a celebration of the common cause of relieving human suffering, while looking after ourselves. iCAAD is an experience not to be missed. Tickets are available for all 3 days together (£230+VAT) or single days (£100+VAT). We are delighted to offer PPH members a 20% discount code, use PPH20 at the beginning of your registration. PPH are delivering a discussion panel where you can bring your questions on The Business of Therapy with Geoff Simons, Anthony Eldridge-Rogers and Paul Flynn. We really hope to see you there. Get more info here.
Re-evaluate your working time
Do you spend so much time working you have no quality time for yourself or your family? Do you have to spend so much time working so you can pay the bills? The reality is, if you’re working too hard for too little money, your business model is off.
Now ask yourself these questions:
1) Do I have a clear goal for where I want my Practice to get to?
2) Do I have a timescale for when I want to achieve that goal?
3) Do I have a plan for how I’m going to achieve it?
If the answer to these questions is ‘yes’ then that’s great news but if the answer to any of these questions is ‘no’ then you need help!
Your help comes in the form of a free 1-hour strategy call with David Roylance, Head of Mentorship for Passion to Profit for Practitioners. This is an organisation dedicated to helping Practitioners achieve their goals.
During this call, David will work with you to identify the 3 key blocks stopping you from achieving your business and financial goals. You'll leave the call excited, motivated and with an action plan as to how you can transform your Practice - and your life! - into all you want it to be. Book your call here!
Are you maximising the value of each client?
What if there was a way for your clients to experience a prolonged effect of your treatment, where they would come back to you for more and you could earn more money from each of your clients?
That sounds brilliant, doesn’t it? Well, now you can.
ActivePosture has brought the Californian Alignmed Posture Shirt 2.0 to the UK market. This product is listed as a medical device class 1 and will help your clients have more focus on their posture, making it the perfect tool when combined with physiotherapy.
You might wonder how your practice can benefit from this, but you can do like hundreds of physiotherapists are already doing across Europe and become a selected stockist and sell the shirt to your clients in your practice. ActivePosture allows you to stock as little as 20 shirts, which won’t take up much space.
I can also hear you asking what happens if you don't sell anything. Well, that’s the best part. ActivePosture has a 60-day risk-free B2B-scheme, meaning you don't pay anything up front. You can return all unsold products after 60 days, only paying for the products you’ve sold.
It is a no-brainer so get in touch with the guys at ActivePosture now by emailing info@activeposture.co.uk. If you say hello to them from Private Practice Hub, then they’ll take extra good care of you!
I hope you’ve enjoyed reading this month’s newsletter. If you have any feedback or there is something you’d like to see in future newsletters, please do reply to this email and let us know.
Best wishes
Geoff Simons
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